El Cajon Boulevard Improvement Association Funds New Mural Adorning City Heights Business
“It’s a mural representing what was Highway 80,” says Isaac Heinrich, co-owner of Trophy Motorcycles. He’s describing the new artwork visible on the side of his business in City Heights. “It looks like a classic postcard, and has a bit of a motorcycle theme, since the building has been a bike shop since around 1965” he enthusiastically adds.
San Diego artist Jonny Alexander recently completed the mural (visible on the corner of El Cajon Boulevard and Winona Avenue) with funding from building owner Polly Gillette and the El Cajon Boulevard Improvement Association.
It was cool to get Polly’s input about the history of Highway 80, and then have Beryl Forman from the El Cajon Improvement Association talk with me about El Cajon Boulevard," explains Alexander. "That’s why I incorporated one of their slogans, ‘Cruise the Boulevard’, into the mural. And then of course you have to have a motorcycle in the image since motorcycles are part of the historic context behind this mural!”
The vibrant new piece of art is already attracting attention and admiration from the community, and dozens of local residents have stopped to talk with Trophy’s owners about how it an asset to the neighborhood.
“I’ve seen a lot of people taking pictures, and several people from the area have come by to tell me that they think this is a great thing that brightens up the neighborhood,” says Isaac Heinrich.